Veras is the brainchild of Welshman Neil Morris, formerly of Drooghi and the Rather Not Say label. After leaving these shores to set up shop near the Spanish village of Vera back in 2010, Morris started working with local factories, creating a line of shoes that would reflect premium, up-to-the-minute seasonal styles.
“Our two brands both have a strong design aesthetic,and there was a good connection when we talked through what we wanted to develop. ” explains Morris. “Having initially produced some samples after a few tweaks, we decided on 3 styles, 2 in suede and 1 in leather. They are classic shapes with a twist which I have got to say are spot on.”
The Pretty Green x Veras collection features footwear that boasts EVA resistance lightweight soles with grippers, co-branded removable leather tags, leather laces and internal branding on the sole.
Pretty Green x Veras is available in store and online now.
Source: Pretty Green